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The rise of prediction markets reflects the same broader trend: consumers increasingly want a simple, intuitive way to take a position on what happens next. Swipe Games brings that behaviour into a casino format, turning short-form content into an instantly playable experience with outcomes revealed in seconds.
If Swipe Games’ proposition is unfamiliar, Yashin says the speed of the industry’s response suggests it is not difficult to understand.
The company only began sales towards the end of 2025, but Yashin says it has subsequently signed around 30 to 40 contracts. Partners include BGaming, SoftSwiss, 1xBet, 01.tech, and Broadway.
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In response, Silver noted that the NBA could be a “party” to that, while adding that he may support the establishment of a federal tsar on sports betting.
In addition, regulated sportsbooks appear to have a vested interested in mitigating the risk of violent threats associated with athlete harassment. Joe Maloney, president of the Sports Betting Alliance, told iGB on Tuesday that its members are investing in tools and partnerships that help identify bad actors and share information with leagues and other stakeholders.
Another proposed action from the leagues centres around the creation of a standardised, cross-operator reporting platform that will allow players, unions and leagues to “securely transmit verified evidence of threats” to state regulators.
What is Lucky New Year?
As Kesitilwe explains, a key theme of the week has been turning conversations on safer gambling into practical actions.
He says the signs have so far been “very encouraging”, telling iGB: “The initiative demonstrates that cooperation does not have to remain at the level of conference and policy discussion.
“It has to translate into practical action, educating players, engaging communities, protecting young people and highlighting the dangers of illegal and unlicensed gambling.”